Critically acclaimed celebrity chef/restaurateur Bobby Flay ("Iron Chef America: The Series") is the first of five key restaurant and business leaders to join NBC's new reality competition series "America's Next Great Restaurant" (working title) premiering next season. Flay will be an investor, judge and sometimes mentor to the zealous contestants who are vying for arguably the biggest prize in reality show history -- the opportunity to open a new restaurant chain in three cities across America. (Source: NBC)