"Rhett & Link: Commercial Kings" chronicles the quest of life-long best friends Rhett McLaughlin & Link Neal as they travel the country making epic local commercials for some of the nation's most deserving local businesses. Premiering Friday, June 24 at 10:00pm ET/PT on IFC, this ten-part docu-comedy is based on the successful web series I Love Local Commercials and features Rhett & Link helping local businesses achieve their goals by creating eye-catching local commercials using local talent. YouTube superstars with more than 90 million combined video views, Rhett & Link will now bring their well-honed, web-tested skills to a national television audience. In each episode, they will experience the businesses first hand to understand the challenges and opportunities faced by each owner. This hands-on experience combined with their own special brand of market research provide the creative fuel needed to draft an attention-grabbing, out-of-the-box concept for each local commercial. The pair then cast, direct and shoot each commercial by strategically tapping into existing local talent and resources. (Source: IFC)